Division: Nanotech Academy, Best Nanotech Pvt Ltd
Jurisdiction: India (courts of Delhi)
These Promotional Guidelines (“Guidelines”) set out how Instructors on Nanotech Academy may promote their courses, and describe Nanotech Academy’s own marketing programs. They are incorporated into the Nanotech Academy Instructor Policy and comply with Indian law, including the Information Technology Act, 2000, and the ASCI Code for Self-Regulation of Advertising Content.
1. Overview of Promotional Options
Nanotech Academy offers the following instructor-driven promotional tools:
Instructor Coupons (discount codes you generate)
Course Referral Links (trackable purchase URLs)
Promotional Emails (to your enrolled students)
Bonus Lectures (one lecture per course for promotions)
In addition, Nanotech Academy operates platform-wide programs:
Academy Deals Program (site-wide sales)
Enterprise Learning Program (subscription access for corporates)
Participation is voluntary; you may opt in or out at any time via your Instructor Dashboard. Nanotech Academy reserves the right to adjust or suspend any program to comply with laws or fair-practice standards.
2. Instructor Coupons and Referral Links
- You may create up to 100 active coupons per course, valid for a maximum of 180 days each. You must clearly state expiry date and redemption limits in any promotion.
- You may share coupons and referral links only:
a) in Promotional Emails to your own enrolled students;
b) on your external channels (e.g., social media, personal website) provided you include your name and course title. - Coupons and referral links may not appear:
- within course landing pages (except “Bonus Lecture”)
- in public discussion forums
- in direct messages on Nanotech Academy
3. Promotional Emails
- You may send up to two Promotional Emails per course per calendar month to students enrolled in that course. Each email may include instructor coupons, referral links, or announcements of new courses.
- Promotional Emails must adhere to the ASCI Code: messages must be truthful, not misleading, and must disclose any material connection (e.g., “I receive commission on course sales”).
- You must provide an unsubscribe link and honour opt-outs within 7 days.
4. Bonus Lectures
- Each published course may include one “Bonus Lecture” to feature coupons or referral links for your other Nanotech Academy courses.
- Promotional content in Bonus Lectures must follow the same rules as Promotional Emails and coupons.
5. Academy Deals Program
- By opting into the Academy Deals Program, you allow Nanotech Academy to include your course in site-wide promotions and sales campaigns at discounted prices, subject to a minimum price floor (INR 499).
- Discount amounts and timing are determined by Nanotech Academy in its sole discretion, using market-based factors.
- You may opt out at any time, but existing promotions will run to completion before removal.
6. Enterprise Learning Program
- Instructors may opt to include their courses in subscription-based corporate learning bundles.
- Revenue from corporate subscriptions is allocated monthly based on minutes of content consumed by enterprise learners.
7. Compliance with Indian Advertising Standards
- All promotional materials—emails, social posts, landing-page copy—must comply with the ASCI Code: be legal, decent, honest, and truthful; not exploit inexperience; and fairly compare competing offerings.
- Do not make unsubstantiated claims (e.g., “100% job guarantee”) without verifiable data. Any claims must cite sources or disclaimers.
- Avoid exaggerations likely to mislead. Use clear language and prominently display any terms, conditions, or limitations.
8. Data Privacy and Consent
- Promotional communications must respect student privacy under our Privacy Policy. Only use student data for permitted purposes.
- Recipients must have explicitly opted in by enrolling in your course. Do not send unsolicited marketing to non-students.
9. Program Changes and Termination
- Nanotech Academy may update these Guidelines with 30 days’ notice via email and dashboard announcement. Continued use of promotional tools after updates constitutes acceptance.
- Nanotech Academy may suspend or terminate any instructor’s promotional privileges for violations of these Guidelines, the Instructor Policy, or applicable law.
These Guidelines ensure fair, effective promotion that builds trust and complies with Indian legal and advertising standards. For questions or assistance, contact instructors@nanotechacademy.in.
Nanotech Academy reserves the right to set minimum price tiers and determine promotion schedules based on market dynamics.
ASCI Code requires disclosure of material connections in advertisements and endorsements.
Advertising Standards Council of India Code for Self-Regulation of Advertising Content, April 2024.
